Review: Scarf It Up For Women

Cancer Websites, Fundraising Events — By on August 11, 2009 at 6:33 am

scarfitupWe live in an appearance-driven society where a woman’s bald head is a physical mark of illness.

When women lose their hair, they also lose their ability to relate to other women because they feel they can no longer engage in conversations or activities that have anything to do with appearance or fashion.

Women who lose their hair to chemo or any medical hair loss want to wear a fashion “accessory” – not a medical necessity. They want to make a fashion statement, not a “cancer” statement.

They can still be fashionable and hiding is neither the only nor the best option.

On Sunday, October 4th, 4Women and Kelietza are joining forces in an effort to bring this message to women living with cancer. They will host the “Scarf It Up for Women’s Cancer” benefit event to raise funding for a “Scarf Bank” at Sarasota Memorial Hospital.

The Scarf Bank will provide funds for head coverings to female cancer patients in our community who could otherwise not afford them.

Kelietza, owned by Kelly Augustyniak, is an upscale boutique in Sarasota that offers exclusive international fashion and accessories for women.
Kelly’s commitment to helping women find the perfect harmony of style and comfort by offering classic and one-of-a-kind fashions and her desire to give back to the community is a perfect complement to 4Women.
Susan Beausang, at, offers fashionable headwear for women with medical hair loss so that women can rise above the emotional upheaval of hair loss in a stylish and dignified manner.

Top fashion designers will help in their efforts by donating beautiful fabrics to be worn as head scarves that complement KELIETZA fashions. These “one of a kind” scarves will be auctioned off at this event.

Proceeds will fund a Scarf Bank at Sarasota Memorial Hospital*, which will provide fashionable headwear to female cancer patients who are in need of financial assistance.

With the help of a simple yet elegant accessory such as a fashionable head scarf, women can step out into the world feeling confident and beautiful.

Visit: Scarf It Up and share your comments and opinions below with the community.

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